Time  Session  Speaker Names  Description  Learning Outcomes
 9:00 AM  Registration      
 9:30 AM Measurement, Evaluation 
and the importance of 
Developing Effective Indicators
Kimberly Silk, Principal,
Brightsail Research and Dr.Bill Irwin,
Huron University College
Bill and Kim will discuss how evaluation
contributes to community engagement.
They will briefly review key components
of evaluation, including the logic model
and quantitative and qualitative 
instruments. They will then focus on the
principles of developing outcome-based
1) Strengthen understanding
of the importance of 
evaluation to support
community engagement.
2) Lean the principles and
best practices of developing
effective outcome-based
3) Apply this knowledge to
develop useful outcome-based
indicators that you can
implement at your library. 
 10:30 AM  Breakout Session: DIY Indicators   Attendees will break out into groups and
work together to develop a set of 
outcome-based indicators that can be
implemented in their libraries.
 10:50 AM  Regroup & Wrap Up   Short presentations from the groups on
the indicators they've developed.
 11:00 AM  Break      
 11:15 AM Implementing Outcome
based Evaluation in
Rural Public Libraries
Allyson Fox, Training Manager,
SOLS; Chris Stephenson,
CEO, Bancroft Public Library;
Kimberly McMunn, CEO, Hastings
Highlands Public Library
Outcome based evaluation is a goal for
man libraries, but actually implementing 
it can be challenging. This session will
describe a variety of approaches to
outcome based evaluation. First, Allyson
Fox of SOLS will give an overview of
PLA's Project Outcome: the history,
intentions, rate of adoption to date and
early results. Allyson will also discuss
how SOLS is supporting Project
Outcome. Then, Chris Stephenson,
CEO of Bancroft Public Library and Kim
McMunn, CEO of Hastings Highlands
Public Library, will discuss their 
approach to outcome-based
programming & evaluation in rural
libraries. Based on their research of best
practices from ALA as well as the
Project Outcome approach, Kim and
Chris will describe how they applied this
knowledge to implement evaluation in 
their libraries.
1) Learn about PLA's Project
Outcome initiative, and how
Ontario libraries are
implementing it;
2) Learn from two rural public
libraries about how they
outcome-based evaluation;
3) Hear about lessons
learned and next steps for
libraries using
outcome-based evaluation; 
 12:30 PM  Lunch      
 1:30 PM Panel: Approaches to
Implementing Social Impact Measures
Kimberly Silk, BrightSail Research;  While establishing a strategy for
outcome based evaluation is key,
implementing the plan can be where
libraries get stuck. Kim will describe how
you and your library can get started with
implementing the indicators developed
during the morning session. A variety of 
approaches to measuring social impact,
including a methodology developed in
the Netherlands, will be discussed.
1) Learn how to move from
measuring economic impact
to social impact;
2) Learn how to implement
indicators to evaluate social
3)Learn about an approach
to measuring social impact
developed by the
Netherlands Institute for
Public Libraries.
 2:30 PM  Break      
 2:45 PM  Breakout Discussions
  • Hardwood Institute 
    and Tamarack Institue 
  • Hamilton Social Lab 
  • Community-Led Basics 
  • Engaging Newcomers
  • Community Outreach Network 
Join a table of your choosing to learn
more about community partners that
you can leverage to help with your own
library evaluation. 
 3:30 PM  Evaluating Our Day Kimberly Silk, Principal, Brightsail
Research and Dr.Bill Irwin, Huron
University College
Bill and Kim will review the day's
activities, including best practices for
developing indicators and how to
implement these indicators at your
library immediately. Indicators used by
PLA's Project Outcome and those
implemented at Bancroft and Hastings
Highlands will be highlighted, with tips
for implementation. Finally, Bill and Kim
will lead discussion around developing
indicators specifically to evaluate social
impact, to discover additional indicators
that can be established for your library.
1) Best practices for developing
2) Create a collection of
indicators that are effective
for individual libraries
3) Learn how to implement
these indicators in your library. 
 4:30 PM  Concluding Remarks